Saturday, November 12, 2011

The local effect on the NBA lockout on college basketball

In my Empoprise-BI business blog, I've recently been looking at the business of sports. Specifically, my November 11 post NBA Basketball Veterans, Your Absence is Now Irrelevant and my November 12 post Joe Gerrity has a different view on NCAA popularity during the NBA lockout looked at the relationship between the NCAA mens' basketball season and the NBA lockout. But what about the local effect? There are a number of men's basketball teams in the local area, including Claremont-Mudd-Scripps, U La Verne, Cal Poly Pomona, Pomona-Pitzer, U Redlands, UC Riverside, Cal State San Bernardino, and probably some others that I missed. Now none of these schools is a basketball powerhouse like North Carolina or UCLA, and few if any of their games will be covered on TV, lockout or no lockout. So people looking for their Lakers fix on TV are not going to be satiated by our local teams. In-person attendance is another thing, but frankly, the number of Lakers and Clippers season ticketholders who will instead go see Pomona-Pitzer or whatever is probably pretty small. What do you think? Will you pay more attention to our local basketball teams because of the NBA lockout?

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